“Everything starts from a dot.” — Wassily Kandinsky

We build businesses that let people feel loved.

From a single dot to brands people return to.

About START

A fintech builder at the intersection of financial transaction, data, and AI.

Every venture begins as a dot: a signal in the data, a single insight worth believing in, a space few choose to venture. We connect those dots into products, stories, and businesses people come back to.

What we do

Data points become patters.
Patterns become brands.

We move from opportunity, to story, to scaled business.

2018

Building ventures since

Data + AI

At the core of everything we build

Brand

At the forefront, always

Team

The people connecting the dots.

Operators, creatives and technologists building START into a fintech powerhouse.

Datuk Tim Garland

FOUNDER / CEO

START · TBWA · Mercatela · Rockwell Automation. BSc Electrical Engineering.

Ami Moris

Capital Market Advisor

Former CEO, Maybank Investment Banking Group. MA History & Philosophy; BA Mathematics & Politics.

Jack Farrell

Advisor

START · D2G (founder) · Venture for America. Masters in Business Administration.

Mike Leong

Creative

START · TBWA · Creative Juice · SilAd Malaysia.

Lee Yee Lean

DESIGN

START · TBWA · Creative Juice.

Letchumi Ramadas

Data + Technology

START · TBWA · Creative Juice. Masters in Computer Science.